[vc_row][vc_column][vc_column_text]Sağlık Turizmi Konseyi Başkanı Yrd. Doç. Dr. Ahmet Savaşan, Dünya turizmine yön veren aktörlerin katılımı ile Londra’da gerçekleştirilen “turizmde dijitalleşme” formunda KKTC’yi temsil etti.

According to the statement made by the Council, the President of the Council Assist. Assoc. Prof. Dr. Ahmet Savaşan represented the TRNC at the “digitalization in tourism” form, which is considered one of the most important meeting points of the travel industry and held with the participation of the main role players of the tourism industry in London, the capital of England.

The era of experiential travel has begun...
Pointing out that the tourism sector has much more internal dynamics than other sectors, Savaşan said: “In this direction, different destinations and different tourism experiences come to the fore every year. In this century of increasing speed and opportunities, travel has become much more than just packing a suitcase and boarding a plane. Travel, and therefore tourism, now consists of more than one factor. In the past, the combination of affordability, sand, sun, sea and scenery was largely enough to attract a tourist to a place. However, we now live in the era of experiential travel. The way to attract young people in particular is to give them an adventure, experience and the opportunity to get to know the culture.”.

Mobil aramaların %30’u bir lokasyonla ilgili…
“Turizmde dijitalleşme” formunda mobilin artan varlığı nedeniyle akıllı telefon sahiplerinin %70’inin telefonlarında seyahat araması yaptığının ortaya konduğunu belirten Savaşan, her iki yolcudan birinin ise seyahatlerine telefonda başladığının tespit edildiğini vurguladı. Formda ayrıca millenial seyahatçilerin %50’sinin de telefonlarında araştırma yaparken yeni bir seyahat firması keşfettiğinin ortaya çıktığına işaret eden Savaşan, mobil aramaların %30’unun bir lokasyonla ilgili olduğu, aramaların %50’sinin ise 4 ya da daha fazla kelimeden oluştuğu tespitinin de yapıldığını söyledi.

Destinations not on the rise will win...
Underlining that those who target not only the number of tourists but also the right type of tourists, those who offer more than one experience and cultural experience, those who offer not only the known but also the hidden beauties, those who offer a place and experience that the younger generation can tell a story about, those who attach importance to mass communication, those who really know their destinations, those who adapt the right strategies of their competitors to themselves, and those destinations that promote correctly but are not on the rise are among the winners. Assoc. Prof. Dr. Ahmet Savaşan said, “As Northern Cyprus, we should be aware of the changes taking place in the world and create a preferred destination in tourism by using digital opportunities to the fullest.”[/vc_column_text][/vc_column][/vc_row]